Case 1-3: Apple vs. Samsung (at the end of Chapter

Case 1-3: Apple vs. Samsung (at the end of Chapter #1, in the discussion area of your textbook).Answer questions:  1-20, 1-21, 1-22, 1-23

1-20. Do you think Apple can continue to grow by developing breakthrough products that create new markets, as it did with the iPod, iPhone, and iPad?

1-21. How has samsung’s global marketing strategy enabled it to compete effectively against Apple?

1-22. Assess the prospects for the global success of HomePod.

1-23. Do you think Apple should develop self-driving cars (i.e. hardware) or focus on self driving systems (i.e., software)?

At least 300 words. 


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