TENCENT HOLDING LTD

– Company’s international strategy: make sure to identify which of the 4 strategies we covered in class applies to your company. It could be that the strategy has evolved, and if that is the case, say so. It could also be that their international strategy differs per division, if applicable. ‘Company’s major strengths and weaknesses’ in this section refers to their international strategy, not a full SWOT of the company. – HR is a more challenging section. You will have to make some assumptions based, in particular, on your findings from their most recent annual report (best to use full years rather than interim reports). But it is important for you in your role of an analyst for the Ministry of Industry of a developing nation (again, the country is not important, and NOT related to your assignment 1 country!) to clearly investigate the HR practices of your company. You may even have a look at their social media to get a sense of it.

Aspects such as high turnover of senior management, or employees in general (not a good sign), CRS, lawsuits, whether the company has a practice of hiring locally in their foreign subsidiaries (which would provide employment to your country, so a positive) etc etc. – Some have asked if it’s fine to use non-English websites. Yes it is for sure BUT you need to ensure that the information in your report is in English, including translating appendices you might use. – Keep in mind that some of the websites recommended by our librarians won’t apply for some of the foreign companies. Make sure to look at recent annual reports of your selected company (lots of info you can build from) as well as news from credible sources (financial sites, newspapers etc). In this assignment, you’ll need to do some digging and possibly make some assumptions to adequately cover all sub-items. All part of developing critical thinking skills! Check our list of websites (last section of our cuLearn) for links relevant to assignment 2. Also, use the 2701 course guide in the Library website for tools and databases to conduct your search. – Remember: you have 7 to 10 pages max for this assignment (excluding cover page, table of contents, references and appendices). – References: really make sure to use my assignment guidelines (posted below) as we will be stricter this time. AND 0 for any and all sections missing references, and report to the School for instance of plagiarism (ex: cut and paste from websites, missing too many references etc). You should have enough experience from your 1st assignment to know what to avoid, so I’m confident it will not be an issue. When in doubt, just google ‘how to cite xxx in APA’, and be consistent in the formatting (using my guidelines). 

 

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